About

About

Extracting beauty from ambiguity.  That's my thing.

Extracting beauty from ambiguity.  That's my thing.

Extracting beauty from ambiguity. 
That's my thing.

Born in Chicago to a Spanish mother and Pakistani father, I grew up between Texas, Mallorca, and Chicago. Third culture kid, trilingual, and somewhere permanently in between. Today, I live on the Mediterranean coast of Spain. I design products that make people smile and I enable users to work however they want to.

Portrait of a person in a pink sweater against a light background
Portrait of a person in a pink sweater against a light background
Portrait of a person in a pink sweater against a light background
Portrait of a person in dark clothing speaking on a phone
Portrait of a person in dark clothing speaking on a phone
Portrait of a person in dark clothing speaking on a phone
Portrait of a laughing person with curly hair wearing a white shirt
Portrait of a laughing person with curly hair wearing a white shirt
Portrait of a laughing person with curly hair wearing a white shirt

🧠 How my brain works

I’m autistic, an extroverted introvert, and sensitive to what’s unsaid. I spot friction fast and simplify chaos into calm, intuitive products that just make sense.

🤝 Feedback

Honesty beats politeness. I value direct, thoughtful feedback and aim to offer the same always with kindness, respect, and intention.

💎 What I value

Respect, honesty, and accountability are very important to me. I believe everyone deserves a voice, and harmony always leads to better work.

😰 Motivations & struggles

Trust me to own my work, and I’ll move mountains. Micromanagement drains me; accountability drives me. My purpose has always been to help people — first in medicine, now through design. I protect my energy, stay intentional, and focus on what truly matters.

🌊 Beyond work

Usually by the sea with my family, hiking, doing yoga, or diving into AI, history, and science rabbit holes. Passionate about human rights, especially children’s causes. Also: 100% a cat person 😻.

After stepping into her role as Lead Product Designer, Shereen took the quality of our SaaS product and cranked it up to a whole new level in no time.

As one of her stakeholders, I can honestly say it’s a total pleasure working with her. She thinks design all the way through, considers different approaches and mindsets, and executes her high standards with both elegance and lightning speed.

Her presentations? Always flawless, straight to the point, and a striking showcase of her insanely versatile skill set.

Carolin Janshen • Senior Customer Success Manager, SocialHub

After stepping into her role as Lead Product Designer, Shereen took the quality of our SaaS product and cranked it up to a whole new level in no time.

As one of her stakeholders, I can honestly say it’s a total pleasure working with her. She thinks design all the way through, considers different approaches and mindsets, and executes her high standards with both elegance and lightning speed.

Her presentations? Always flawless, straight to the point, and a striking showcase of her insanely versatile skill set.

Carolin Janshen • Senior Customer Success Manager, SocialHub

After stepping into her role as Lead Product Designer, Shereen took the quality of our SaaS product and cranked it up to a whole new level in no time.

As one of her stakeholders, I can honestly say it’s a total pleasure working with her. She thinks design all the way through, considers different approaches and mindsets, and executes her high standards with both elegance and lightning speed.

Her presentations? Always flawless, straight to the point, and a striking showcase of her insanely versatile skill set.

Carolin Janshen • Senior Customer Success Manager, SocialHub

Recognition

Recognition

Recognition

A few proud moments…

Best European Learning Materials Award (Shortlisted)

Recognized for innovation and impact in digital learning design with Leseo, an adaptive reading platform for schools.

2023

Best European Learning Materials Award (Shortlisted)

2023

Best European Learning Materials Award (Shortlisted)

Recognized for innovation and impact in digital learning design with Leseo, an adaptive reading platform for schools.

2023

OMR Top Tool

Named one of the year’s best-performing SaaS platforms by OMR Reviews for product quality and customer satisfaction (SocialHub).

2023

OMR Top Tool

2023

OMR Top Tool

Named one of the year’s best-performing SaaS platforms by OMR Reviews for product quality and customer satisfaction (SocialHub).

2023

Comenius EduMedia Award

Awarded for excellence in digital educational media, honoring Leseo’s contribution to literacy and learning innovation.

2024

Comenius EduMedia Award

2024

Comenius EduMedia Award

Awarded for excellence in digital educational media, honoring Leseo’s contribution to literacy and learning innovation.

2024

BIG BANG Innovation Award for Educational Innovation

Celebrated for advancing modern learning tools through creative use of UX and adaptive technology (Leseo).

2023

BIG BANG Innovation Award for Educational Innovation

2023

BIG BANG Innovation Award for Educational Innovation

Celebrated for advancing modern learning tools through creative use of UX and adaptive technology (Leseo).

2023

OMR Usability Excellence

Awarded for outstanding user experience and interface design in SocialHub’s platform redesign.

2024

OMR Usability Excellence

2024

OMR Usability Excellence

Awarded for outstanding user experience and interface design in SocialHub’s platform redesign.

2024

OMR Leader – Social Media Management

Ranked among the top-rated tools in social media management for enterprise teams.

2025

OMR Leader – Social Media Management

2025

OMR Leader – Social Media Management

Ranked among the top-rated tools in social media management for enterprise teams.

2025

OMR Top 100 Tools

Listed among OMR’s Top 100 Tools for performance, design, and user satisfaction across all software categories.

2025

OMR Top 100 Tools

2025

OMR Top 100 Tools

Listed among OMR’s Top 100 Tools for performance, design, and user satisfaction across all software categories.

2025

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Let's Connect

If you’re building a SaaS product and need someone with clarity, experience, and a get-shit-done mindset, let’s talk.

Get started

Let's Connect

If you’re building a SaaS product and need someone with clarity, experience, and a get-shit-done mindset, let’s talk.

Get started

Let's Connect

If you’re building a SaaS product and need someone with clarity, experience, and a get-shit-done mindset, let’s talk.